{"title":"Dresses","description":null,"products":[{"product_id":"luneth-fluid-v-dress","title":"LUNETH FLUID V DRESS","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eTimeless Elegance, Effortlessly Worn\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eThe Luneth Fluid V Dress\u003c\/strong\u003e is where refined style meets everyday ease. 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look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Design\u003c\/strong\u003e – Transitions effortlessly from casual to formal settings\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable, Soft Fabric\u003c\/strong\u003e – Keeps you comfortable from day to night\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday Essential\u003c\/strong\u003e – A timeless piece that elevates any wardrobe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eChic, comfortable, and endlessly adaptable— Luneth is elegance made effortless.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Green \/ S \/ UK 6-8","offer_id":53196377653529,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ M \/ UK 10","offer_id":53196377686297,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ L \/ UK 12","offer_id":53196377719065,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ XL \/ UK 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style=\"text-align: center;\"\u003e\u003cstrong\u003eSome pieces dress you, others reveal your presence. \u003c\/strong\u003eThis long dress naturally enhances the silhouette, exuding confidence with every step. Its elegant V-neckline and delicately pleated waist shape without clinging, creating a flattering, graceful fit. The flowing cut moves with you effortlessly, adding a subtle allure that captures attention without effort. Designed for comfort and style, \u003cstrong\u003ethis dress lets you feel at ease while showcasing your presence.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/graceful-v-neck-party-dress_icp_Green.png?v=1789188550\" alt=\"\" width=\"547\" height=\"547\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eElegant V-Neckline\u003c\/strong\u003e – A timeless cut that enhances the neckline with sophistication\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelicate Pleated Waist\u003c\/strong\u003e – Shapes the figure gracefully without clinging\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlowing Cut\u003c\/strong\u003e – Moves with ease, creating a natural, flattering silhouette\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEffortless Allure\u003c\/strong\u003e 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The \u003cstrong\u003ebreathable cotton blend\u003c\/strong\u003e moves \u003cstrong\u003enaturally\u003c\/strong\u003e with your body, keeping you cool and comfortable from brunch to casual market trips, while the flowing silhouette adds a \u003cstrong\u003epolished, feminine touch.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/comfortable-flow-dress_icp_MintGreen.png?v=1789131507\" alt=\"\" width=\"513\" height=\"513\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy you’ll love this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAiry, Breathable Cotton \u003c\/strong\u003e– Keeps you cool and comfortable on warm days\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTimeless Details\u003c\/strong\u003e – Feminine stitching and flowing cut add subtle polish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRelaxed Summer Airy Fit\u003c\/strong\u003e – Moves with you for all-day comfort during these hot UK summer days\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow-Maintenance Care\u003c\/strong\u003e – Machine washable for easy, repeated wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEffortless style, comfort, and easy care in one versatile piece.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFit Guide:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Models are wearing size M (10-12). 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tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" dir=\"auto\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003ch3 style=\"text-align: center;\"\u003eSeasonal Elegance with Everyday Comfort\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003eStep into seasonal elegance with this winter dress, designed to keep you warm without compromising on style. With its flattering cut and graceful detailing, it’s the perfect piece for chilly days, festive gatherings, or any occasion where elegance meets comfort.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/lunessa-elegant-winter-dress_variant_Burgundy.png?v=1789231579\" alt=\"\" width=\"483\" height=\"483\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlattering Cut\u003c\/strong\u003e – Accentuates your natural silhouette with ease.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTimeless Design\u003c\/strong\u003e – Refined enough for events, simple enough for daily wear.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWinter-Ready Style\u003c\/strong\u003e – Perfect for dinners, meetings, or chilly walks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConfident Coverage\u003c\/strong\u003e – Smooths and flatters the midsection for added confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA versatile winter essential that blends sophistication with cozy warmth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Avenelle London ","offers":[{"title":"Green \/ S \/ UK 6-8","offer_id":53196379586841,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ M \/ UK 10","offer_id":53196379619609,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ L \/ UK 12","offer_id":53196379652377,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ XL \/ UK 14","offer_id":53196379685145,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 2XL \/ UK 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wearability. \u003cstrong\u003eCrafted from breathable premium fabric \u003c\/strong\u003eand tailored to flatter, it’s the perfect piece for moments that call for quiet confidence—whether it’s a special event or a day you simply want to feel your best.\u003c\/p\u003e\n\u003cp class=\"\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/marisa-elegant-floral-dress_icp_Grey.png?v=1789232804\" alt=\"\" width=\"485\" height=\"485\"\u003e\u003c\/p\u003e\n\u003cp class=\"\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Quality Fabric:\u003c\/strong\u003e Soft, breathable, and made to move with you.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlattering Tailored Fit:\u003c\/strong\u003e Enhances your silhouette without restricting comfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElegant, Timeless Design:\u003c\/strong\u003e 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Complete the look with statement earrings, a structured handbag, and a high ponytail or effortless bun to highlight the elegant neckline.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Olive \/ S \/ UK 6-8","offer_id":53196386664729,"sku":"YHA1258I0DL_Oliv||S||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Olive \/ M \/ UK 10","offer_id":53196386697497,"sku":"YHA1258I0DL_Oliv||M||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Olive \/ L \/ UK 12","offer_id":53196386730265,"sku":"YHA1258I0DL_Oliv||L||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Olive \/ XL \/ UK 14","offer_id":53196386763033,"sku":"YHA1258I0DL_Oliv||XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Olive \/ 2XL \/ UK 16","offer_id":53196386795801,"sku":"YHA1258I0DL_Oliv||2XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Olive \/ 3XL \/ UK 18","offer_id":53196386828569,"sku":"YHA1258I0DL_Oliv||3XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ S \/ UK 6-8","offer_id":53196386861337,"sku":"YHA1258I0DL_Gray||S||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ M \/ UK 10","offer_id":53196386894105,"sku":"YHA1258I0DL_Gray||M||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ L \/ UK 12","offer_id":53196386926873,"sku":"YHA1258I0DL_Gray||L||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ XL \/ UK 14","offer_id":53196386959641,"sku":"YHA1258I0DL_Gray||XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 2XL \/ UK 16","offer_id":53196386992409,"sku":"YHA1258I0DL_Gray||2XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 3XL \/ UK 18","offer_id":53196387025177,"sku":"YHA1258I0DL_Gray||3XL||YU","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ S \/ UK 6-8","offer_id":53196387057945,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ M \/ UK 10","offer_id":53196387090713,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ L \/ UK 12","offer_id":53196387123481,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ XL \/ UK 14","offer_id":53196387156249,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ 2XL \/ UK 16","offer_id":53196387189017,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ 3XL \/ UK 18","offer_id":53196387221785,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/lucia-turtleneck-dress_icp_Grey.png?v=1789584307"},{"product_id":"lysandra-floral-midi-dress","title":"LYSANDRA FLORAL MIDI DRESS","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eRomantic Prints, Effortless Movement\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eDesigned to capture attention with graceful charm\u003c\/strong\u003e, this piece features a vibrant floral pattern that blends romantic elegance with artistic detail. The flowing silhouette moves beautifully with every step, while the asymmetrical hem adds a touch of playful movement. Comfortable and breathable, \u003cstrong\u003eit’s made to flatter a wide range of body shapes while maintaining an easy, elegant feel.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/lysandra-floral-midi-dress_variant_Default.png?v=1789232021\" alt=\"\" width=\"483\" height=\"483\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVibrant Floral Design\u003c\/strong\u003e – Romantic pattern that adds color and character\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlowing Elegant Silhouette\u003c\/strong\u003e – Moves gracefully while maintaining a flattering shape\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAsymmetrical Hemline\u003c\/strong\u003e – Creates soft movement and modern visual interest\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable All-Day Comfort\u003c\/strong\u003e – Lightweight feel designed for effortless wear\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Styling\u003c\/strong\u003e – Pairs easily with sandals, heels, or boots\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOccasion-Ready Design\u003c\/strong\u003e – Perfect for brunch, vacations, casual days, or evening events\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA beautifully versatile wardrobe staple that blends elegance, comfort, and expressive style.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Flower Print \/ S \/ UK 6-8","offer_id":53196386402585,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ M \/ UK 10","offer_id":53196386435353,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ L \/ UK 12","offer_id":53196386468121,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ XL \/ UK 14","offer_id":53196386500889,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ 2XL \/ UK 16","offer_id":53196386533657,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ 3XL \/ UK 18","offer_id":53196386566425,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ 4XL \/ UK 20","offer_id":53196386599193,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Flower Print \/ 5XL \/ UK 22","offer_id":53196386631961,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/lysandra-floral-midi-dress_variant_Default.png?v=1789584307"},{"product_id":"roxley-pocket-denim-shirt-dress","title":"ROXLEY POCKET DENIM SHIRT DRESS","description":"\u003ch3 class=\"isSelectedEnd\" style=\"text-align: center;\"\u003e\u003cstrong\u003e\u003cspan\u003eDenim Ease, Everyday Comfort\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\" style=\"text-align: center;\"\u003eDenim dresses can sometimes feel stiff, heavy or too structured for everyday wear. The Roxley Pocket Denim Shirt Dress combines \u003cstrong\u003ecotton-soft denim \u003c\/strong\u003ewith a\u003cstrong\u003e relaxed straight shape\u003c\/strong\u003e, giving women easy coverage, breathable comfort and a casual polished look without feeling restrictive.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/roxley-pocket-denim-shirt-dress_icp_LightBlue.png?v=1789252548\" alt=\"\" width=\"508\" height=\"508\"\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhy You’ll Love It:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCotton-Soft Denim\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Feels lighter and smoother than traditional rigid denim.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRelaxed Straight Shape\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Skims the body comfortably without clinging around the waist, hips or thighs.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eHalf-Button V-Neckline\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Makes it easy to wear while adding a flattering, casual finish.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eLarge Chest Pockets\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Adds practical detail and classic denim-shirt styling.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe short sleeves, midi length and easy throw-on design make this dress ideal for errands, lunches, holidays, shopping and relaxed weekends. Pair it with sandals, trainers, flats or a light cardigan for an effortless everyday outfit.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFit Guide:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Model is wearing size M. This product fits true to size and is designed with a comfortable relaxed shape. 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The sleeves offer gentle coverage without heat or heaviness, making it \u003cstrong\u003eperfect for real women over 45 who want both comfort and style.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/serenity-midi-dress_icp_Beige.png?v=1789255094\" alt=\"\" width=\"504\" height=\"504\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlattering A-Line Shape\u003c\/strong\u003e – Skims your tummy and hips for a smooth, never shapeless fit\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Coverage\u003c\/strong\u003e – Sleeves provide confident coverage without feeling heavy or hot\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable, Soft Fabric\u003c\/strong\u003e – Keeps you cool and comfortable throughout the day\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Styling\u003c\/strong\u003e – Easy to dress up with sandals or heels, or dress down with sneakers and a jacket\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStep into comfort and confidence—this dress is designed to make you feel stylish and at ease, no matter the occasion.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Blue \/ S \/ UK 6-8","offer_id":53196389024025,"sku":"DWOD9-WE148001","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ M \/ UK 10","offer_id":53196389056793,"sku":"DWOD9-WE148002","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ L \/ UK 12","offer_id":53196389089561,"sku":"DWOD9-WE148003","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ XL \/ UK 14","offer_id":53196389122329,"sku":"DWOD9-WE148004","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 2XL \/ UK 16","offer_id":53196389155097,"sku":"DWOD9-WE148005","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 3XL \/ UK 18","offer_id":53196389187865,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 4XL \/ UK 20","offer_id":53196389220633,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ S \/ UK 6-8","offer_id":53196389253401,"sku":"DWOD9-WE148006","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ M \/ UK 10","offer_id":53196389286169,"sku":"DWOD9-WE148007","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ L \/ UK 12","offer_id":53196389318937,"sku":"DWOD9-WE148008","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ XL \/ UK 14","offer_id":53196389351705,"sku":"DWOD9-WE148009","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 2XL \/ UK 16","offer_id":53196389384473,"sku":"DWOD9-WE148010","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 3XL \/ UK 18","offer_id":53196389417241,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 4XL \/ UK 20","offer_id":53196389450009,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ S \/ UK 6-8","offer_id":53196389482777,"sku":"DWOD9-WE148011","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ M \/ UK 10","offer_id":53196389515545,"sku":"DWOD9-WE148012","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ L \/ UK 12","offer_id":53196389548313,"sku":"DWOD9-WE148013","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ XL \/ UK 14","offer_id":53196389581081,"sku":"DWOD9-WE148014","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ 2XL \/ UK 16","offer_id":53196389613849,"sku":"DWOD9-WE148015","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ 3XL \/ UK 18","offer_id":53196389646617,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ 4XL \/ UK 20","offer_id":53196389679385,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/serenity-midi-dress_icp_Beige.png?v=1789584308"},{"product_id":"ava-effortless-comfort-dress","title":"AVA EFFORTLESS COMFORT DRESS","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eEffortless Style, All-Day Comfort\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eDesigned to look great and feel even better\u003c\/strong\u003e, this dress is\u003cstrong\u003e perfect\u003c\/strong\u003e for days when you want something that feels instantly comfortable while giving you a naturally elegant look. The soft, breathable fabric moves with you, and the relaxed silhouette flatters without clinging. Practical pockets add convenience, making it a \u003cstrong\u003edress you’ll keep reaching for.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/0652_ICP_Blue.png?v=1788885965\" alt=\"\" width=\"489\" height=\"489\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft, Breathable Cotton Fabric\u003c\/strong\u003e – Keeps you comfortable all day while offering a light, airy feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRelaxed Silhouette\u003c\/strong\u003e – Flattering fit that allows ease of movement without clinging\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePractical Pockets\u003c\/strong\u003e – Added convenience and functionality without sacrificing style\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSlip into effortless elegance—this dress is perfect for errands, but so comfortable, you'll want to wear it all day long.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Blue \/ S \/ UK 6-8","offer_id":53196389744921,"sku":"63982949794141","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ M \/ UK 10","offer_id":53196389777689,"sku":"63982949826909","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ L \/ UK 12","offer_id":53196389810457,"sku":"63982949859677","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ XL \/ UK 14","offer_id":53196389843225,"sku":"63982949892445","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 2XL \/ UK 16","offer_id":53196389875993,"sku":"63982949925213","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 3XL \/ UK 18","offer_id":53196389908761,"sku":"63982949957981","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 4XL \/ UK 20","offer_id":53196389941529,"sku":"63982949990749","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/0652_ICP_Blue.png?v=1789584309"},{"product_id":"hollinmere-button-front-shirt-dress","title":"HOLLINMERE BUTTON-FRONT SHIRT DRESS","description":"\u003ch3 class=\"isSelectedEnd\" style=\"text-align: center;\"\u003e\u003cstrong\u003e\u003cspan\u003eButtoned Ease, Everyday Polish\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\" style=\"text-align: center;\"\u003eSome dresses can feel too fitted or difficult to style for everyday plans. The Hollinmere Button-Front Shirt Dress combines a \u003cstrong\u003esoft cotton-viscose\u003c\/strong\u003e \u003cstrong\u003eblend \u003c\/strong\u003ewith a relaxed shirt-dress shape, giving women easy coverage, breathable comfort and a polished look that works from casual days to relaxed evenings.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/hollinmere-button-front-shirt-dress_icp_White.png?v=1789193616\" alt=\"\" width=\"509\" height=\"509\"\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhy You’ll Love It:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSoft Cotton-Viscose Blend\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Feels smooth, breathable and comfortable for all-day wear.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eFull Button-Front Design\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Makes the dress easy to wear while adding classic shirt-style detail.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRelaxed Collared Shape\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Gives a neat, timeless look without feeling stiff or restrictive.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eLong-Sleeve Coverage\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Adds light coverage for cooler mornings, travel days or layered outfits.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe simple shirt-dress silhouette pairs effortlessly with sandals, trainers, ankle boots or a light cardigan. Ideal for errands, lunches, holidays, relaxed workdays and weekends when you want comfort with a clean, put-together finish.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFit Guide:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Model is wearing size M. This product fits true to size and is designed with a comfortable relaxed shape. We recommend choosing your usual size, or one size up if you prefer a roomier fit.\u003c\/span\u003e\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"White \/ S \/ UK 6-8","offer_id":53196388040985,"sku":"14215052361171","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M \/ UK 10","offer_id":53196388073753,"sku":"14220394719690","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L \/ UK 12","offer_id":53196388106521,"sku":"14239577921025","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL \/ UK 14","offer_id":53196388139289,"sku":"14243198806861","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL \/ UK 16","offer_id":53196388172057,"sku":"14259158984788","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL \/ UK 18","offer_id":53196388204825,"sku":"14262398768099","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ S \/ UK 6-8","offer_id":53196388237593,"sku":"14270238302727","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M \/ UK 10","offer_id":53196388270361,"sku":"14289397160764","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L \/ UK 12","offer_id":53196388303129,"sku":"14297594045646","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL \/ UK 14","offer_id":53196388335897,"sku":"14306089737010","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL \/ UK 16","offer_id":53196388368665,"sku":"14316245025127","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL \/ UK 18","offer_id":53196388401433,"sku":"14324588000109","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ S \/ UK 6-8","offer_id":53196388434201,"sku":"14338603303686","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ M \/ UK 10","offer_id":53196388466969,"sku":"14345111226046","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ L \/ UK 12","offer_id":53196388499737,"sku":"14352392073142","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ XL \/ UK 14","offer_id":53196388532505,"sku":"14363002384841","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ 2XL \/ UK 16","offer_id":53196388565273,"sku":"14375472580185","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ 3XL \/ UK 18","offer_id":53196388598041,"sku":"14386640272630","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ S \/ UK 6-8","offer_id":53196388630809,"sku":"14397483163599","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ M \/ UK 10","offer_id":53196388663577,"sku":"14408775655887","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ L \/ UK 12","offer_id":53196388696345,"sku":"14413084396259","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ XL \/ UK 14","offer_id":53196388729113,"sku":"14424754255823","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 2XL \/ UK 16","offer_id":53196388761881,"sku":"14431987680223","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 3XL \/ UK 18","offer_id":53196388794649,"sku":"14446823688624","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/hollinmere-button-front-shirt-dress_icp_White.png?v=1789584308"},{"product_id":"satin-elegance-midi-dress","title":"SATIN ELEGANCE MIDI DRESS","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eTimeless Elegance with Vintage Charm\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eStep into the world of timeless elegance \u003c\/strong\u003ewith this \u003cstrong\u003ebeautifully draped midi dress\u003c\/strong\u003e that captures the essence of vintage femininity. The soft sheen and delicate floral pattern create a graceful, effortlessly refined look, while the flutter sleeves and flared hem \u003cstrong\u003eadd movement and a soft, feminine touch.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/satin-elegance-midi-dress_icp_Ivy.png?v=1789254008\" alt=\"\" width=\"526\" height=\"526\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVintage-Style Floral Print\u003c\/strong\u003e – Adds romantic and timeless charm to your look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlutter Sleeves \u0026amp; Flared Hem\u003c\/strong\u003e – Bring movement and a feminine touch to the silhouette\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElegant Midi Length\u003c\/strong\u003e – Offers a graceful and flattering fit that works for any occasion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStep into effortless elegance—this dress is the perfect blend of vintage charm and modern sophistication.\u003c\/p\u003e","brand":"Avenelle London ","offers":[{"title":"Ivy \/ S \/ UK 6-8","offer_id":53196388827417,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Ivy \/ M \/ UK 10","offer_id":53196388860185,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Ivy \/ L \/ UK 12","offer_id":53196388892953,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Ivy \/ XL \/ UK 14","offer_id":53196388925721,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Ivy \/ 2XL \/ UK 16","offer_id":53196388958489,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Ivy \/ 3XL \/ UK 18","offer_id":53196388991257,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/6740\/4057\/files\/satin-elegance-midi-dress_icp_Ivy.png?v=1789584309"},{"product_id":"mira-silhouette-perfection-dress","title":"MIRA SILHOUETTE PERFECTION DRESS","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eEffortless Elegance, Timeless Appeal\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eThis dress is designed to enhance your natural shape\u003c\/strong\u003e—creating a refined, elegant silhouette that feels effortless the moment you put it on. \u003cstrong\u003eThe structure follows your body, while the fabric flows naturally\u003c\/strong\u003e, achieving the \u003cstrong\u003eperfect balance between shape and movement.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0676\/7502\/9704\/files\/mira-silhouette-perfection-dress_icp_Pink.png?v=1789234572\" alt=\"\" width=\"483\" height=\"483\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTailored to Enhance Your Shape\u003c\/strong\u003e – Accentuates your natural silhouette for a flattering look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlattering Structure \u0026amp; 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